Amazon Marketing Expert

Let's grow together






    Education

    BACHELOR'S DEGREE IN RELATED FIELD.

    Experience

    1-3 Years

    Total Openings

    (closed)

    Key Skills

    Expert in Amazon seller central, Amazon vendor central, Ad management and content management, A+ page experience required

    Role and Responsibilities

    • Lead and execute all Amazon marketplace strategies, including product listings.
    • Optimize product catalog, including updating prices, product images, product descriptions, and associated content.
    • Setting up and managing Amazon Ad campaigns, ad groups, ads, keywords, bids, and budgets for all assigned accounts weekly.
    • Updating the client weekly with updates, recommendations, and insights.
    • Day-to-day tasks across e-commerce platforms, specifically: Amazon Seller Central.
    • Maintain data integrity across Amazon channels.
    • Set up and manage Sponsored Products, Sponsored Brand, and Product ASIN Targeting in Amazon Advertising (AA).
    • Ensure product launches and special promotions are executed properly and effectively.
    • Upload, organize, and create ads for Amazon
    • Create EBC and A+ content.
    • Identify opportunities to improve site speed performance.
    • Develop appropriate content with search keywords to ensure organic search performance.
    • Analyze and report on Amazon performance metrics weekly.
    • Strategically manage and maintain a catalog of ASINs across various categories
    • Identify opportunities through product detail page optimizations, perform detailed keyword research and competitor analysis
    • Develop and execute strategies to increase page views, improve conversions, increase sales and launch new products
    • Analyze data and provide weekly reports and insight across managed ASINs
    • Create reports to assist in the analysis of sales data
    • Perform keyword discovery and competitor analysis to aid paid search strategy
    • Daily monitoring and analysis of all advertising campaigns
    • Deep dive into analytics data to form the basis of campaign strategies and optimization
    • Excellent communication, documentation, planning, organizational, and time management skills.
    • 1-3 years of experience in managing Amazon PPC (Pay per click) advertising & optimization
    • Identifying and resolving listing errors.
    • Keeping an open dialog with vendors about Amazon changes and listing edits.
    • Staying current on Vendor Central changes.
    • Managing FBA and FBM inventory.
    • Sending pricing violations to vendors.
    • Making sure all products are in compliance with vendors pricing structures. • Customer communications, both inquires and returns.
    • Customer communications, both inquires and returns.